*Result*: Popular culture and rebordering of texts in Hilda Baci's Cook-a-Thon.

Title:
Popular culture and rebordering of texts in Hilda Baci's Cook-a-Thon.
Authors:
Onuoha, Onyekachi Peter1 Onyekachidara@unical.edu.ng
Source:
Popular Communication. Jul-Sep2025, Vol. 23 Issue 3, p224-247. 24p.
Database:
Academic Search Index

*Further Information*

*Netizens' participation gives rise to cultural discourses that implicate the lived experiences of the netizens in organic society. This study, through popular culture and border theories, examines Hilda Baci's Cook-a-Thon from the premise of popular culture and rebordering. It accounts for how Baci's text functions within a "new" narrative environment, which is the narrative of lived experiences and cultural discourses. This study adopts the qualitative research method approach and mined data from social media sites such as Facebook and Twitter. This study submits that Baci's Cook-a-Thon reborders through gender discourse, national politics, revolutionary voices on social media, and humor, and provides highlights of methods of rebordering texts in social media. This study observes that rebordering is a process of creating new text in social media spaces. This study concludes that popular culture is a site for the creation of functional texts through the creative blurring of the original text. [ABSTRACT FROM AUTHOR]*